A Guide to Cybersecurity Trends and Strategies for 2024

Securing Tomorrow: A Comprehensive Guide to Cybersecurity Trends and Strategies for 2024

Securing Tomorrow

A Comprehensive Guide to Cybersecurity Trends and Strategies for 2024

As we enter the new year of 2024, the field of cybersecurity is navigating through a complex interlacing of new challenges and evolving technologies. We take a moment here to review the latest trends and strategies in cybersecurity.

Multiform and Evolving Threats

AI-Powered Attacks

The use of generative AI, especially in deepfake technology, is transforming cyberattacks. Mandiant’s 2023 report on deepfake technology in phishing scams demonstrated the low-cost, high-impact potential of these attacks. Generative AI is set to significantly raise the complexity of cyber threats. Targeted phishing attacks and other sophisticated attacks will become more common, exploiting personalization and social engineering. The intersection of deepfakes and IoT vulnerabilities creates new avenues for attackers. This evolution makes scams harder to detect and more threatening in spreading misinformation and conducting social engineering attacks.

IoT Device Security

IoT-connected devices are expected to exceed 75 billion by 2025. In 2024, the proliferation of Internet of Things (IoT) devices is expected to intensify the need for robust security measures. The exponential growth of connected IoT devices has expanded the attack surface, making security a critical concern. There is an increase in cyberattacks targeting IoT devices, exploiting vulnerabilities for data breaches and network intrusions. Consequently, in 2024, the proliferation of IoT devices is expected to intensify the need for robust security measures.

Ensuring that IoT devices are regularly updated with the latest firmware is crucial for fixing security vulnerabilities. Implementing strong authentication mechanisms can prevent unauthorized access to IoT devices.

Isolating IoT devices on separate network segments can reduce the risk of extended network compromise.

Adopting a multi-layered security approach and staying up to date with the latest trends and technologies is essential for the protection of IoT ecosystems.

As IoT continues to integrate into daily life, addressing its security challenges is imperative.

Ransomware Evolution

The rise in ransomware attacks, particularly targeting critical infrastructure and healthcare systems, is especially concerning.

2024 could mark a significant increase in ransomware attacks on healthcare systems, posing serious threats to critical infrastructure.

The MedusaLocker ransomware, linked to a Russia-based group, notably targeted the U.S. healthcare sector last year, exploiting Remote Desktop Protocol (RDP) vulnerabilities for initial access. The Health Sector Cybersecurity Coordination Center (HC3)’s advisory highlights the importance of not exposing RDP to the Internet and implementing recommended mitigations.

The rise of RaaS, like REvil, also indicates an increased ease of executing these attacks, even by less skilled individuals.

Key mitigation strategies include multi-factor authentication, restricting PowerShell usage, and securing remote access tools.

CISA also recommends maintaining offline and encrypted backups and a robust incident response plan.

Supply Chain Vulnerabilities

A 633% increase in supply chain attacks in 2022 highlighted the growing importance of securing third-party engagements.

The last six months of 2023 saw a significant rise in cyberattacks on the supply chain, affecting a large number of suppliers. These incidents underscore the growing sophistication of such attacks and the diversity of actors involved, from state-sponsored groups to financially motivated cybercriminals and hacktivists.

In March 2023, the 3CX supply chain attack (targeting Windows and macOS desktop applications) involved bundling an infected library file, indicating a compromise in 3CX’s build environment.

In June 2023, targeted users of the MOVEit transfer tool, compromising over 620 organizations, including major companies like the BBC and British Airways. Personally identifiable information (PII) was disclosed, including staff addresses, credentials, and more. This attack underscores the severity and broad impact of supply chain vulnerabilities.

To effectively mitigate these risks, organizations must adopt proactive security measures.

This includes continuous monitoring of suppliers and third-party service providers, implementing robust security controls, and formulating comprehensive incident response plans.

Focusing on threat intelligence and promoting security awareness are essential to protect supply chains against future attacks.

Cloud Security and Cloud Jacking

The increased reliance on cloud services has led to a rise in cloud hijacking incidents, where attackers hack cloud accounts to steal data or disrupt services. The cloud security landscape is dominated by a range of threats, with account compromises and exploitation of vulnerabilities at the forefront. Poor configuration, often due to human error, has become a major risk for companies using the cloud. This includes issues such as unsecured data backups, improper management of API keys, and unsecured data transit, making cloud assets vulnerable to malicious activities. The significant data breach at Microsoft in late 2022, caused by poor cloud configuration, underscored the risks associated with cloud assets and the importance of robust security measures.

Cybercriminals are increasingly using cloud services for phishing, directing users to malicious pages hosted on legitimate domains like Google Docs or SharePoint. This tactic exploits users’ trust in these platforms and complicates the detection of phishing attempts.

Over 83% of organizations report cloud-related breaches due to access issues. The challenge is to implement least privilege access, manage permissions across multiple cloud environments, and improve visibility of the cloud infrastructure.

Regular auditing of cloud configurations and implementing tools to detect and address misconfigurations are essential.

Focus should be placed on securing data backups, monitoring data transit, and effectively managing API keys.

The use of Cloud Access Security Brokers (CASB) can help integrate security and governance for cloud data. They monitor activity and enforce security policies, providing enhanced encryption and access controls across cloud accounts.

Multi-factor authentication (MFA) and Privileged Access Management (PAM) solutions are essential for securing cloud environments. They help protect against unauthorized access and manage privileged accounts, a common target for cybercriminals.

Major Advances in Cybersecurity Technologies

Quantum computing technology, leveraging the principles of quantum mechanics, is advancing rapidly and necessitates new cryptographic approaches. Indeed, this advancement threatens traditional cryptographic methods, as quantum computers can potentially break current encryption algorithms much faster than classical computers. The main challenge posed by quantum computing is to the foundations of current encryption methods. Algorithms like RSA and ECC, which secure communications on the Internet, are vulnerable to quantum attacks. This necessitates the development of quantum-resistant cryptographic algorithms.

In response to these threats, the focus is on developing quantum-resistant cryptographic methods. The National Institute of Standards and Technology (NIST) is leading initiatives to standardize post-quantum cryptography, which will be crucial for securing data against future quantum threats.

Enhanced Threat Detection

AI-driven threat detection systems are becoming more widespread. They represent a significant advancement in the field of cybersecurity.

As cyber threats become more sophisticated, the role of AI in identifying, predicting, and responding to these threats is increasingly crucial.

Organizations must adopt AI-driven cybersecurity solutions to stay ahead of cybercriminals and effectively protect their digital assets. AI-driven systems are capable of analyzing vast amounts of data to identify patterns and predict potential threats before they materialize.

These systems offer real-time monitoring and response capabilities, crucial for quickly and effectively mitigating threats. AI automates the threat identification process, reducing the workload of human analysts and increasing efficiency. AI algorithms can process and analyze data at a pace and with a precision well beyond human capabilities, leading to faster and more accurate threat detection.

AI systems continually learn and adapt to new threats, making them effective against evolving cyberattack techniques. AI-driven threat detection systems can help detect and prevent fraud in real time. With the increase in cyberattacks on health data, AI can also play a central role in protecting sensitive patient information.

Zero Trust Architecture

The growing adoption of Zero Trust models to improve organizational security is expected to continue.

Zero Trust is a security model based on the principle of “never trust, always verify”. It operates under the assumption that threats can exist both outside and inside the network. This approach involves strict identity verification, micro-segmentation of networks, and minimal privilege access control to minimize the attack surface.

With a significant increase in remote work and cloud-based services, more and more organizations are adopting Zero Trust models to secure their networks against potential internal and external threats. Zero Trust models are increasingly integrated into cloud services, providing enhanced security for cloud-based assets and data.

Implementing robust Identity and Access Management (IAM) systems is crucial in a Zero Trust framework. This includes the use of multi-factor authentication and continuous monitoring of user activities. Dividing networks into smaller segments or zones helps control user access and reduce the impact of potential breaches.

Ensuring all endpoints are secure and compliant with security policies is vital in a Zero Trust environment.

By 2026, 10% of large enterprises are expected to fully implement mature Zero Trust programs, up from less than 1% currently.

Increased Pressure in Regulation and Compliance

The Securities Exchanges Commission has recently filed a lawsuit against SolarWinds and its former CISO Timothy G. Brown for fraud and failures in internal control. This case, which broke on October 30, 2023, underscores the growing importance of transparency and accountability in managing cybersecurity risks.

Global Data Protection Laws

Countries around the world continue to adopt and update data protection regulations, creating a patchwork of compliance requirements. Over 80 countries have established data protection regulations, complicating compliance. Notably, the GDPR in the EU and the CCPA in California have set precedents that others are following. Regulations on cross-border data transfers are getting stricter, forcing companies to reassess their data processing and storage practices.

Sector-Specific Regulations

Compliance costs are rising with regulations, especially in the financial or healthcare sectors. These sectors are experiencing increased regulatory scrutiny. For example, HIPAA in the healthcare sector and various financial regulations require strict data protection measures. Industries are adopting specific cybersecurity standards, like the Payment Card Industry Data Security Standard (PCI DSS) in retail, to address unique risks.

Implementation of the AI Act, NIS2 Directive, and DORA

The AI Act aims to ensure the safety, transparency, and accountability of AI systems, categorizing AI applications based on risk.

The NIS2 Directive, which expands the scope of the original NIS, covers a broader range of sectors and demands stricter security and incident reporting requirements. Its implementation is scheduled for October 2024.

The Digital Operational Resilience Act, mainly impacting the financial sector in the EU, focuses on strengthening digital operational resilience.

Conducting regular audits is essential to ensure compliance with various regulations and identify areas for improvement.

Training and educating employees on compliance requirements and best practices are vital, especially in sectors with specific regulatory demands.

Appointing DPOs, particularly for GDPR compliance, helps monitor and manage data privacy responsibilities.

As seen above, implementing technological solutions such as data encryption, identity and access management, and continuous monitoring can help meet regulatory requirements.


The cybersecurity landscape in 2024 presents a complex array of challenges and opportunities. It requires vigilance, adaptability, and strategic foresight from professionals.

For CISOs and cybersecurity professionals, understanding these trends and implementing strategic measures are essential to stay ahead in this dynamic field. As threats evolve and regulatory landscapes change, the need for adaptability, proactive planning, and continuous learning has never been more critical. By embracing these changes, cybersecurity professionals can not only protect their organizations but also leverage these challenges as opportunities for growth and innovation.

To navigate these complexities, seeking expert advice can be invaluable. We invite you to consult the experts at Stroople, who can provide tailored support for your cybersecurity and compliance needs.

Contact us to learn more about how we can support your organization’s cybersecurity journey.